Image: One of the galleries at Frameless © Antonio Pagano
The partnership will result in a touring exhibition, set to premiere in Manchester in 2025.
The National Portrait Gallery in London has made a long-term partnership with immersive art experience company FRAMELESS, which will see the production of a new touring exhibition.
The company’s four-gallery venue is situated in London’s West End, housed within the newly developed Marble Arch Place. It features four galleries and showcases well-known collections of art through sound, visual effects and large-scale projection mapping.
The partnership with the gallery will see the two organisations present the first major touring immersive art experience inspired by a UK art institution, which will be premiered at MediaCity, in Salford, Greater Manchester in May 2025, ahead of a planned national and international tour.
The partnership will be known as ‘National Portrait Gallery Unframed’, and will launch with ‘Stories – Brought to Life’, exploring the lives of people featured in the collection who have shaped the UK’s history and culture, from the Tudor period to the present day.
The partnership sees the National Portrait Gallery grant FRAMELESS access to its collection to build the multi-sensory experience, which will by buoyed by content production partner, Cinesite.
Rosie Wilson, Director of Programmes, Partnerships and Collections at the National Portrait Gallery said the project “will enable us to take these stories outside of the Gallery walls and bring them to life in new, innovative ways.”
Rich Storton, General Manager at FRAMELESS Creative added: “We’re living in a changing world and there is a real need for new experiences that help open up art and culture to new audiences and crucially help ensure that national institutions such as the National Portrait Gallery and their incredible collections continue to be accessible and have cultural significance for the next generation.”
